How do we purchase the beatzcoin? I ran across your video but don’t see it inside Bitcoinrich?

Best bet is to first download a Tron wallet. Beatzcoin is actually a token on trons network. The people behind it are what's called a super representative for Tron.
Beatzcoin.io is their website.
They're listed as BTZC. Not sure what exchanges it's on at the moment but, you should be able to exchange TRX(Tron) for BTZC on the Tron wallet app.

But Tron with Eth or BTC on binance.
Hope this helps
God bless